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January 19, 2023

How to generate an innovative idea?

For a couple of years already, we have been at the forefront of a global digital transformation. It is no secret that with the rise in power of social media and remote communication, businesses around the world have had to adapt to numerous changes. Nowadays, most companies and the services they provide can be found somewhere within the web, and whilst this visibility can carry many benefits, it can sometimes also be an obstacle to some: 

Entrepreneurs need to continuously strive for innovation in order to gather as many competitive advantages as possible, grow and remain unique in the eyes of their customers. 

It isn’t, however, as easy as it sounds for most people to come up with great and unexplored ideas. Innovation can be a tricky business, dependent on many other factors such as sustainability, adaptability, and flexibility. 

On that premise, here are a few ways you could start brainstorming for and generating innovative and cutting-edge ideas.

1. Gather information 

Whatever field you’re interested in, there is always more about it you could know. So, go ahead and take some time to properly assess the current market you’re in. You could dig for the most recent trends, look for the highest points of interest, or catch up on the latest discoveries and information about it. Knowledge is power, so use that to your advantage and aim at becoming an expert in your domain. 

2. Identify the problem

Depending on the type of business you aspire to have, the product or service you would be providing would unavoidably be a solution to a certain problem. This is how human nature works, and how we have been able to evolve over the years. We face an issue; we find the fix for it. So, in your field of work, what is a problem you could be solving? Take out a notepad, and scribble away your ideas! 

3. Offer a solution 

Now that you’ve effectively identified the issue, time to get cracking on offering the right solutions for it! The edgier the problem is, the more unique the answer will be, so make sure to choose something good and of high importance. Build your ideas around research to guarantee that what you’re thinking of is not already on the market, or ensure it at least isn’t exactly what you were envisioning. That way, you will be certain you are offering a special and distinctive service or product, and that is, after all, what will make your business stand out! 

4. Make a business plan

Having settled on an exclusive commodity to offer, all there is left to do is make up your business plan. This scheme will have to include different key concepts, such as your niche of customers, or the type of clientele you would be particularly targeting, as well as your financial plan, your sales and marketing pitches, your operation management strategies… 

If you are an edupreneur looking to grow your community of learners, apply these simple tips to stand out from the rest of your competition and sign up oktopi.ai today, your one stop solution for cutting-edge tools and technology. Join the growing movement, and follow in the footsteps of many successful edupreneurs, who have grown their own communities of learners with outstanding success and innovation. What are you waiting for?